What you will do (key responsibilities)

You will be the owner of your brands to drive their profitable development.

• Responsible for the Brand strategy, Equity and P&L
• Develop strong brand plans to support profitable growth for the company, and guidelines to execute in sales channels cooperating with Trade Marketing team.
• Develop and implement brand communication & activation programs, promotions, sponsorships with relevant agencies & partners;
• Drive innovation initiatives for the brand incl. ensuring an innovation pipeline and assessing business impact;
• Identify growth opportunities or savings for the brand;
• Responsible for driving the brand planning process, linked to the overall business planning working closely with sales, finance, supply chain & HQ;
• Share sell in/out/consumer data & financial information using Circana-IRI/Nielsen with the rest of the team, sales & management;
• Timely, relevant and concise upward information management.

What we are looking for

You are flexible, constantly looking for new challenges, open and curious towards innovation and, at the same time, you have a solid analytical background that allows you to be consistent in decision-making processes and to follow, improve or create processes and workflows with good project management skills.
You have excellent interpersonal skills that help you work in a team and communicate effectively at different organizational levels, local and international, implementing active listening, oriented towards achieving the overall result.

Passion and knowledge of the beer product are an advantage.

You have an MSc in Marketing Management or similar qualification.
Experience in a similar role: 3 years.
Fluent in English and Italian
Excellent in MS Office.

What you can expect

• You will be motivated team, strongly focused on achieving results.
• You will be exposed to learning opportunities, formal and on the job, with the support of Managers and colleagues.
• We offer an informal work culture with passionate colleagues.
• We are proud to work for a company with an ambitious sustainability strategy - you will join the Together Towards Zero and Beyond journey!
• We work as a team locally and globally, we align ourselves to ensure full transparency of what we do, we take responsibility for our deliverables, we act at high speed and we prioritize.

Type of contract: permanent

Workplace: Milano

Interested?

To send your CV use the form on our career page https://carlsbergitalia.it/contatti/job-opportunities/ and specify the position in the message: Brand Manager

We receive many applications, we read them all continuously, so send your CV as soon as possible. If your profile is in line with what we are looking for, you will be contacted for further information and a possible interview; we will take care to provide timely feedback to all candidates we meet, in person or online. Otherwise your application will be stored in compliance with the GDPR rules for other future opportunities.

We look forward to receive your application!